Meet Swann Security: A Culturally Accessible Asset For Small Business Owners

Swann Security, an award-winning global leader in do-it-yourself security proudly walked away from the 2024 Consumer Electronics Show with eight prestigious awards after exhibiting its latest iteration of smart home security during CES Unveiled. 

CES, the world’s most influential technology event, returned to Las Vegas from January 9-12. I have been a Swann Security customer for the past four years after first discovering them at the 2019 tech show. 

Swann unveiled new company branding during the three-day tech conference, including a modern logo and the tagline “Security You Can Trust.” This rebranding reflects Swann’s focus on innovation and trust, pillars of its 40-year legacy. 

And as a small business owner, my appreciation for Swann runs deep as its products strongly cater to today’s younger generation who are new homeowners and/or small business owners with an accessible, affordable price point. With artificial intelligence (AI) technology, the majority of Swann’s products integrate smoothly with its existing smart home systems. This includes compatibility with voice assistants and other smart devices, allowing users to manage their security solutions more easily.

For the past five months, Swann afforded Luxe Beat Magazine the opportunity to test and experience its brand new ActiveResponse™ Personal Safety Alarm and MaxRanger4K™ Long Range Wireless Solar System.

The ActiveResponse left CES as an CES Innovation Awards 2024 Honoree, TechRadar Pro Picks 2024 Winner, and TWICE Picks 2024 winner. To my surprise, the ActiveResponse alarm was much smaller than I had initially expected, which ended up being a good thing.

Its portability, if I’m being honest, makes it a must-have accessory for each and every one of us.

The device comes equipped with advanced features designed for immediate response in times of emergency.   

The MaxRanger4K™ Long Range Wireless Solar System came out a Gear Brain Editor’s Choice Award for Best of CES 2024 Winner, Residential Systems Picks 2024 Winner, TWICE Picks 2024 Winner, and TechRadar Pro Picks 2024 Winner.

It has proven itself as an ideal security solution for those who may live in more expansive properties, including those like myself who enjoy living in a beach town. Its utility really excels in providing long-range, sustainable security coverage.

And then its AI-powered system, Swann HomeShield™ AI Security Concierge, which integrates with multiple products within the Swann ecosystem, including previous video doorbell models, offering a seamless and intelligent home security experience. 

Its AI-enabled features make HomeShield’s voice control, intelligent threat detection, and automated responses more intuitive and cost-effective.

The product left the trade show as a CES Innovation Awards 2024 Honoree. 

But Swann didn’t just focus on their award-winning projects, but introduced a range of new and upcoming innovations as part of the company’s recent rebranding. 

Alex Talevski, who was recently appointed CEO of Swann Communications, believes its newest products are a “testament to [the company’s] innovative design and cutting-edge technology features. Outside of Australia, Swann certainly maintains a strong global presence, with offices in the U.S., Canada, UK, China, and Hong Kong, with its products can be found at your local Best Buy, Amazon, and CostCo.

• SwannBuddy4K™ Wireless Video Doorbell: A next-generation doorbell offering ultra-high-definition video and enhanced security features.
• Xtreem4K™ Wireless Spotlight Camera: A versatile camera designed for maximum coverage and clarity, even in low-light conditions.
• PanTilt4K™ Wireless Security Camera: A dynamic camera offering a full range of motion and high-definition video quality.
• AllSecure4K+™ Wireless Security System: An all-encompassing security solution for both residential and commercial properties.

Disclaimer: I received a few test products from Swann Security for the purposes of this review and currently use one or more products in my everyday business operations. However, I was not incentivized to write this article or compensated in any way that would otherwise influence the truthfulness and accuracy of this product review. Luxe Beat Magazine is not receiving any compensation for this review.