GRAMMY Gift Lounge

The 64th annual GRAMMY Awards 2022 aired on Sunday, April 3 from the MGM Grand Garden Arena in Las Vegas. Comedian Trevor Noah returned as the Masters of Ceremonies for music’s biggest night of live performances.

Pre-event fun included the official GRAMMY Gift Lounge by Distinctive Assets, a Los Angeles based entertainment marketing company. Hosted by Topgolf, the lounge was open during the three full days of rehearsals. Distinctive Assets also filled gift bags for the show’s presenters and performers, including Billie Eilish, Brandi Carlile, Brothers Osborne, BTS, Lil Nas X, Jack Harlow, and Olivia Rodrigo.

“Despite challenging world events and significant logistical changes, we are excited to once again be creating amazing GRAMMY gift magic,” says Distinctive Assets founder Lash Fary. “We are proud to continue a tradition of making our gift endeavor as inclusive as possible, representing companies owned and operated by individuals across race, ethnicity, sexual orientation, gender, and age. These entrepreneurs not only make best-in-class products but also give back to their communities and the world at large.”

Here is a peek inside the GRAMMY Gift Lounge:

Museum quality jewelry Grossé Japan has been participating in the Grammy Awards Official Gift Lounge for the fourth consecutive year. The jewelry is made for all genders to sparkle and enjoy displaying some bling. Bruno Mars has worn the brand onstage.

This year’s Gift Lounge is presented by Mirage Skincare. Talent who enter the lounge will receive a deluxe 5-piece full size skin care line of waterless micro-molecule transformative formulas. They can use Awakened, The Isotonic Eye Elixir before the show to trigger deep microcirculation and stem cell awakening. After the show they can apply Invoke, The Night Cream for an intensive mask treatment and night cream to invoke dormant stem cells to thive and activate.

Invited to be an official gift backstage at the GRAMMY’s, Coma Toes feels like slipping your feet into a comfortable puffy-coat. Made with quilted, rip-stop nylon, the bottom insoles offer extra-cushioned memory foam, and sneaker-like soles. They are great to wear while flying home from the GRAMMY Awards, or working at home. Designed in England, musicians love Coma Toes while riding in their tour bus and rehearsing before a show.

Skinny Sbu Socks founder Sibusiso ‘Skinny Sbu’ Ngwenya is the official partner of the GRAMMY Awards 2022. Skinny Sbu Socks is Africa’s #1 premium sock brand. His socks will be in the award gift bags given to 160 awards presenters, nominees, performers and select media before and at the event.

Cruelty-free vegan running shoes will be gifted from PETA x Newton Running. The companies Mission is to be the world’s leader in natural running shoe technology and form, and to advance social responsibility initiatives to help make the world a better place. They believe strongly in the old adage “To whom much is given, much is required.” They are proud to be a part of this year’s GRAMMY Gift Lounge, and also to sponsor local organizations and charities including Soles 4 Souls, Trickle Up, and One World Running.