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Is Rolex Still the “Must Own” Luxury Brand?

Is Rolex Still the “Must Own” Luxury Brand?

Over the years, the Rolex brand seems to have warmed its way into the hearts of millions of people across the world, and they are one of the leading manufacturers of Luxury wristwatches worldwide.

The average person knows of the value of an authentic Rolex wristwatch, and this is independent of whether or not they can afford them. All these years later, it seems as though the Rolex brand is unbeatable in the marketplace.

If you have ever wondered if they are still the must-own luxury watch producers in the world, and you’re thinking if there’s any other brand that does it better than they do, here are a few answers for you.        

In a nutshell, Rolex remains the top luxury brand wristwatch in the world, and a must-own for you, especially if you can afford them. This is why you should consider getting a Rolex.

#1 Warranty

This is one feature that makes the Rolex brand stand out from the competition. Most luxury watches have a warranty of two years, and although this is a great amount of time to get a warranty on, Rolex wristwatches have a warranty of 5 years.

This makes them a safer option for many people who are looking to purchase luxury wristwatches.

#2 Brand Recognition

This is one characteristic that has made Rolex stand out from the crowd. Different agencies that measure brand recognition in the marketplace have carried out studies and the reports show that Rolex is the most recognized luxury wristwatch brand in the world. These records have been unbeaten for a while – although there are many luxury wristwatch brands in the market.

Rolex watch

#3 Precision

This is another reason why users of Rolex wristwatches delight in the brand. Rolex wristwatches are made with extreme care, and attention is given to their timekeeping abilities. Rolex wristwatches are precise with timekeeping, and this has earned their products the “chronometer” tag.

#4 Water-resistant wristwatches

Most luxury wristwatches have this characteristic, but the level to which they are able to resist water varies. For example, while Omega Wristwatches are water-resistant, they may not be the best bet for deep-sea divers, and this is because of the pressure and the resistance they have to deal with underwater.

Rolex, on the other hand, has been able to devise a strategy to see to it that this is not the case with deep-sea divers who wear their wristwatches.

The Rolex Deepsea is a wristwatch that is built to withstand pressure and to be fully-functional even underwater.

#5 Price differences

While it apparently looks like Rolex wristwatches are the most expensive, a close comparison with other luxury wristwatch brands reveals that they may not be as expensive as they may seem.

It’s a given, entry-level Rolex wristwatches are expensive when compared with other brands, but as you go up the ladder, you will see that they become cheaper as against other luxury wristwatches.

Rolex wristwatches are undoubtedly the most popular luxury wristwatch brand in the world today and a must-have for you. Pair your Rolex wristwatch with any of these fancy shoes, and step out in grand style. 

 

Featured Photo by Nastya Dulhiier on Unsplash

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For a sophisticated lifestyle...Luxe Beat Magazine is the premiere resource for all things luxury. With content provided by a consortium of the most esteemed and talented writers in the luxury and travel industry, Luxe Beat offers an uncommon perspective.

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